Druva Hack Day

How do you unleash innovation in an organization with rich talent? Especially when engineers have many ideas and features that they are really passionate about but cannot find time to work on them because there are always more urgent and immediate things on any single day?

Enter a Hack Day event. The Hack Day event provides the perfect opportunity for passionate employees to block times on their calendars, bring their favorite idea to the forefront, form teams with like-minded employees within the organization, and just hack away. I’ve seen this concept work like magic in companies like Yahoo and Intuit. Today, we’re having our first Hack Day event at Druva!

 

A Hack Day Event

 

The Druva Hack Day, a 24-hour code marathon, began today at 9AM. The participation from engineers and QA has been almost at a 100%, which is amazing! We have 19 teams (1-3 people) working on their passionate ideas as we speak. We also have our fearless leader, Jaspreet, hacking his favorite idea. Common sights as you walk along the offices are huddles, whiteboard discussions, intense coding, and camaraderie, all of which one would expect to find in a successful hack day event.

We have the final presentations scheduled tomorrow morning at the end of the 24-hour event, so everyone can share their latest and greatest creations with the rest. Exciting awards await the winners, whose works will be judged based on their creativity, technical difficulty, and most of all, the impact in the market and on our customers. Can’t wait to see what the teams have in store!

 

Motif #4.1

Every well-planned release has a motif, a term often used to describe a dominant theme in a literary, artistic, or musical work.

In all the early releases, the motif for Druva has been Simplicity: simplicity for both end-users and for IT administrators. For end users, Druva inSync is now so simple to use that it just works without their knowing. It’s completely non-intrusive and works on all kinds of networks such as WAN and VPN. It’s so simple to use that end users can access their data from any Web browser without having to contact IT. Likewise, for IT administrators, it’s so simple to download (~40MB), install (under 20 minutes), and manage (almost zero maintenance) that the total cost of ownership is almost negligible. The simplicity motif has been a strong differentiator for Druva’s offerings.

For inSync 4.0, we made Storage and Bandwidth Optimization the motif. To optimize storage, we introduced App-aware Dedupe, an industry-first dedupe technology that offers a 90% storage savings across all user data and a 100% dedupe accuracy at the source (laptops) for supported applications such as Outlook and Office. To optimize bandwidth, we introduced the Octopus WAN optimization engine, a multi-threaded client architecture that does smart bandwidth throttling to offer a 5x performance gain for every client backing up on WAN.

The eye-catching red shack on the wharf (Rockport, Massachusetts) is often called Motif #1, a reference to its popularity among artists.

The theme for inSync 4.1 emerged naturally to “Scale” as customers were increasingly deploying Druva to more users in each of their environments. With release 4.1, we wanted to make inSync scale efficiently along several dimensions as outlined below –

Scale -

  • 2000 users per server
  • 16TB of data per server
  • 200 parallel connections per server

Performance -

  • We’re excited to introduce an innovative HyperCache technology, which can improve backup performance by 6x compared to inSync 4.0. HyperCache is an in-memory cache that can be configured to access the most optimal subset of your dedupe index in memory resulting in a high hit rate. The usual 80-20 rule applies here: with just a 30% subset of the dedupe index, Hypercache can deliver upwards of 75% hit rate. We recommend a 4GB of HyperCache size for every 1TB of data to maximize performance. The admin console offers a simple way for you to configure HyperCache for optimal performance.
  • You can now configure an SSD storage for your dedupe index to further enhance your server performance. Lab results show a whopping 12x performance improvement with HyperCache and SSD configurations.
  • You can now install Druva on a 64-bit system for enhanced performance.

Administration

  • 4.1 now supports a new administrative role in addition to a Server Administrator. A Profile Administrator role grants permissions to manage one or more user profiles in order to edit profile settings, add users, and manage data restore for those profiles. This is a great way to scale the administration tasks across your organization between server and profile administration.
  • In light of the above role, we’ve enhanced our dashboard and reporting, so an administrator can get a customized view of their reports depending on their role.
  • You can now automate the import of users to inSync from your Active Directory. A periodic import from your AD can be set up to dynamically add users to inSync.

Access -

We’re excited about the upcoming deployments of inSync 4.1 and the performance benefits to all of you. In my next blog, I’ll talk about the 2 editions of inSync 4.1 (Enterprise and Professional), how they compare, and which one is right for you. Stay tuned….

 

Why Druva is Like A Newborn Calf

We recently had the chance to present to a group of bloggers and writers at Tech Field Day, an industry event organized by the fine folks over at Gestalt IT (big shout out to Stephen Foskett & crew). It was a great event, and by all accounts everyone seemed receptive to our story, despite the fact that we were last up on a day of presentations. One writer, Tom Hollingsworth, was first to write about what he learned from Tech Field Day, and also wrote a nice article on Druva, comparing us to a calf.

Yes, I said calf, or rather, Tom did.

But this is the great thing about bloggers and writers, and presenting to your peers. They look at things differently, offer different opinions and insights. And to Tom, the rise that Druva has had, amassing over 600 customers globally in 3 short years, was nothing short of miraculous, reminding him of how a calf can stand on it’s own a few short hours after being born. I’d never really thought of it that way, but after reading it, felt it was a fitting comparison. It means we must be addressing an important problem, and the way we’re addressing it, is in the right way.

Of course, to piggy back off of this, the question now is, can Druva grow from a calf to a bull. We’d like to think so, – the recent press coverage we’ve received on our launch was pretty compelling, picked up by InfoStor, StorageNewsletter.com and NetworkWorld among others. In an article on Network Computing Howard Marks said:

“I am constantly amazed at how frequently organizations leave the data on those laptops essentially unprotected. By taking a unique application aware approach to data deduplication, Druva’s Insync may be the best solution to date to this seemingly intractable problem”

Bullish words indeed…

 

Druva inSync now available for iPads and iPhones

I have a confession. I admit I’m a former Windows user turned Mac Geek (no, I don’t have a black turtleneck, you have to draw the line somewhere). Of course, being an avid Mac user I spend a lot of time on my iPad, checking email, reading blogs, reviewing documents, checking designs, surfing the web, downloading apps etc.

Druva inSync Login on iPad

Seems like I continuously have my head in my iPhone these days too, mostly for work (though I have been known to play the odd game or three of Fruit Ninja – highest score so far is 645).

 

Up to now, if I ever needed a file urgently, say a PowerPoint deck or a PDF, I would either pull that from my laptop, or have to dig it out of email.

With the recent release of inSync 4.1 support for iPhone & iPad, now all of the files that are on my laptop I can access via backups on my iPhone or iPad using the inSync remote client.

The inSync client installs just like any other app. Once installed it’s very easy to use, you configure it to point to your inSync server, add your username and password and voila, you now have access to all of your backed up data over time. Simple.

 

The 4.1 release of inSync Enterprise also included some important and exciting additions, such as HyperCache, multi-admin support, and Active Directory integration, making it extremely easy to import and maintain users. And this is just the tip of the iceberg, already we have plans for additional development to add more functionality and extend our protection beyond the laptop to iPads, iPhones and more. Exciting times ahead…

 

Druva inSync Enterprise Edition

It’s not often that a new release announcement comes on Valentines day, I am super excited to announce the new inSync v4.1 Enterprise release. It brings some great new features and scalability improvements, and yet again demonstrates our razor-sharp focus on end-point devices.

Druva announced and demonstrated the new release recently at the Tech Field Day event at San Jose and got a fantastic response.

 

 

New features and improvements include -

  1. App for iPhone/iPad for 1-click data access
  2. HyperCache: new in-memory dedupe subsystem to boost backup performance by 3X
  3. Support for solid state disks (SSD) to boost performance and scalability
  4. Multi-admin support with profile-level quotas
  5. Better AD integration

The new release, pricing structure and upgrade details should hit the website by Feb 21st.

The engineering team has spent more than 12 hours/day for last 5 months, and  I am sure you would appreciate the hard work. The next few posts will discuss this release and each of these features in detail. Stay tuned!

InSync v4 Now Available for Mac & Linux

The inSync client for Mac (OS X)  is finally here !

This was definitely the most requested feature and most eagerly awaited.

Although I agree that we did take much more time than initially promised, but this definitely was a much shorter wait compared to getting Beatles on the iTunes store (and I am really hoping that they do announce it tomorrow, Nov 16th)

The client for Mac is part of the new v4.0.1 release (release notes). The Mac version incorporates all the key features available in the Windows version including the app-aware data deduplication, WAN Optimization and search.

The new v4.0.1 release, also offers a 10% performance improvement for incremental backups over inSync v4.0. The inSync server is now equipped with a VSS writer, making it simpler for any VSS-aware backup software to backup inSync server.

Download the new release here – http://www.druva.com/download/insync

Join Druva at the SNW Europe ‘Power of 3’ Event

As Silver+ sponsors, we’ll be making our presence felt at Booth no. 56. Save the dates, register free* now!

The SNW Europe ‘Power of 3’ event is a high-value educational conference program addressing everything from the latest in data protection and business continuity, through desktop, server and storage virtualization to the cutting edge of cloud services. It comprises three events, spread across two days, held under one roof, at the Congress Frankfurt, Germany.

SNW Europe has co-located with Datacenter Technologies and Virtualization World to bring forth the event.

Click here for free* online registration. Our promotion code is S6210.

*Registration will cover entrance to all 3 events. Promocode is only valid until 25th October – any on the door registrations will be charged at full price.

The event also offers attendees:

  • NIA Europe Storage User Roundtable - interactive session where a select group of storage end users can learn from and share experiences with their peers about the latest trends in storage technologies
  • Elevator Pitch - vote for the best sponsor pitch and win free badges and accommodation for 2 people in 2011
  • Sales-pitch free zones – A revised the agenda so that time in the conference sessions is spent learning and understanding, and wherever possible, avoiding the dreaded ‘sales-pitch’.

For more details on the event and schedules, click here.

See you there!

Reaching New Heights

From releasing the next version of inSync, to setting up shop in the UK, we’ve had an action packed September. Here’s a few media snippets that showcase our recent achievements.

Druva Software is one of the Entrepreneur Magazine’s Top 25 Fast Growth Companies and, one of the Top 6 Companies to Watch out For.  The list has been put together by the AII World Network. Click here to read the report.

Druva Software is one of Business World’s Change Agents featured in this month’s edition. The article features 10 emerging companies with the potential to change the contours of the Indian Infotech Industry. Click here to read the complete article.

Says Manek, writing for ZDNet: “… Data deduplication and WAN optimisation have been well-established technologies in the storage and enterprise backup…  But this is the first time that they’ve been brought together in a laptop backup system. …if it works, it could be all what you need.”

Click here for complete article.

Caroline Donnelly writes for CRN: “If you lose the data stored on laptops and servers, your business is pretty    much ruined… (inSync) significantly reduces the bandwidth and storage required to back up data on laptops.”

Click here for complete article.

Jean-Jacques Maleval The Storage Newsletter features Druva commencing operations in the UK with the release of inSync  v4.0  saying: “…inSync’s application-aware deduplication approach makes the backup process more efficient and  cost- effective by significantly reducing storage bandwidth and capacity needs.”  Click here for complete article.

Chris Mellor, writing for The Register on inSync: “The software sniffs or checks what type of network connection ….and optimizes the style of network transmission, with smart bandwidth throttling, so as to minimize the network burden.”  Click here for complete article.

Steve Evans for CBR writes of inSync: “…faster and less obtrusive than other products on the market.” Click here for complete article.

Claus Edge Blog

Says Claus Egge, writing of Druva inSync v4.0 on his blog: “Mobility has complicated backup and restore for many years. By addressing the pain points of bandwidth and performance (these) mobile computers finally stand a chance of getting proper protection with Druva.”  Click here to read Claus Egge’s blog.

InSync v4 (Blackbird) Beta – Registration Open

insync-4-beta

After a month long limited “technology preview”, Druva inSync v4 beta will now be available to all partners, customers and new registrations starting July 15th.

InSync v4.0 codenamed after the Lockheed reconnaissance aircraft -SR71 Blackbird, will showcase 4 super stunning features -

  1. App-Aware Dedupe
  2. New Blackbird Storage Engine
  3. New Redesigned Octopus WAN Optimization Engine
  4. Web 2.0 Management Console & Interactive Dashboard

First of its kind, the app-aware dedupe engine understands the data structure for applications (like Outlook & MS Office), and deduplicates data at message or logical block level. This guarantees 100% dedupe accuracy, and a significant improvement in bandwidth/storage utilization.

The new (Blackbird) storage engine now utilizes a much advanced embedded database from Oracle instead of SQL database. Less than 1MB in size, the new database simplifies installation and adds raw rocket power to the dedupe engine. The new storage architecture will support 16TB of dedupe storage with 200+ parallel connections.

The new redesigned Octopus WAN Optimization engine is designed to optimally utilize both high speed networks and weakest of WAN links. The new auto-resume feature ensures that a large file is resumed after a network interruption.

A big fan of usability, the new web console is my favourite. It’s stunningly attractive and I personally love the dashboard. The new dashboard shows some interesting statistics like data composition of backup, user activity graphs, storage growth so on.

Details & Registration
Details about the new release and registration information is given here – http://www.druva.com/insync/version-4-0-beta
Please sign-up and someone from the beta program will contact you soon.

Final Release
The final release is expected to be around Aug 10th 2010. But the dates are not finalized yet and will mostly depend on how well is the beta is accepted.

Feedback
We would soon dedicate a thread in the forums for beta discussions. Please feel free to comment here on the blog or participate in the forums. This would surely help us design your backup better.

Apple Beats Microsoft …At Last

Apple beats Microsoft
Its all over the news. Finally a time to rejoice for Apple fanboys.

What I find really interesting is that Apple managed to build a $50 billion company just from 30 products against over 300 products from Microsoft. Apple has learned to monetize every single phase of the product: the hardware, the apps, the e-books, the music, the movies, the peripherals, the TV shows and soon the advertising, all while making over $600 off of each iPhone.  

Meanwhile, MS thought it would do great selling $8 to $15 WinMo licenses. That might have worked if they had cornered at least 50% of the market but with less than 10%, WinMo will never be more than chicken feed with that strategy.

It’s clearly the laser sharp focus and emphasis to details what worked for Apple. Sharing an interesting quote from one of the emails I exchanged with Subinder some weeks ago  -

(Planing for this year) ……. The best analogy I can give you is a laser beam. A laser is a million-times more powerful than ordinary light of the same wattage. Secret – the beam is tightly aligned in one direction (alignment of functions), and each photon is in the same phase (the little things). That is the magic we need. You have the first steps by laying out a vision. We will need to ensure all big investments as well as little things are aligned to the BIG VISION. The “strategic fit” becomes a filter for every action, message, priority for the team.

- Subinder Khurana, Advisor and Mentor, Druva Software

For the past two years, we have kept our focus on “laptop backup”, and I think we did deliver a good product. Now the million dollar question in front of us is to dig this well deeper or find another well :)  I am sure, I have enough to learn from this story to make a decision now.